Don Draper is shaken when his past life comes back to haunt him. After his picture appears in a local newspaper, Adam Whitman, a man who claims to be his younger brother, approaches him. Don, or Dick as his brother knows him, initially denies everything but in the end admits to having taken on a new name. He refuses however to have anything to do with him and tries to buy his silence. When one of the ad men gets a short story published, Pete Campbell is frustrated that his own stories have yet to see the light of day. When his wife approaches an old beau to see if he will publish the stories, he has an interesting proposition for her.
Stephen begins by asking people not to watch his interview with Richard Branson on August 22, which has been reported in the media as a "trainwreck." Stephen then interviews Mike Huckabee, claiming that he came second in the Iowa Straw Poll due to his appearances on The Colbert Report, and what Stephen claims is the "Colbert Bump."